I think both will work, but the key advantage of using Shopify is their App Store. While Squarespace’s e-commerce tools are sufficient for you to power your store, Shopify can give you access to so much more in terms of marketing tools, sales, shipping, inventory management, etc. We discussed their app store in a dedicated section above, and I also mentioned it in my video overview.
I chose Shopify because it was very easy to get started on this platform and launch a polished, fully functioning eCommerce store within a week. The vibrant community of developers and designers who create useful apps and beautiful themes are always innovating, which lets me continually refine the website and add the latest eCommerce features. With Shopify’s intuitive UI and awesome analytics, this is a very excellent solution for small businesses to showcase and sell products online.

What I can’t seem to find information on is who stocks the products being sold, the company or Shopify? Say for example your looking to sell t-shirts, will Shopify stock these for you or are these stocked at the location of the t-shirt company. If shopify do stock the product, do they ship out from the US? Reason I’m asking is we’re a UK based company and shipping/customs costs from the US are always outrageous.


When changing platforms, you’ll have to re-upload all your images again into Shopify. With product details, see if your current ecommerce builder can export all your product details into a CSV file (sort of like Excel). If they can do that, you can upload the entire CSV file into your new Shopify store to save yourself a ton of time without having to setup all your products all over again.
At the end of the day, I think that if you are investing to grow your business, it’s worthwhile to consider it. Or, you can consider just using Square in combination with Shopify and see how that goes. Then when you are ready, test out the Shopify POS and see if it’s worth the investment for you. Or, you can jump right in and start using Shopify POS for a few months. In my mind (just my own opinion), investing a few hundred dollars to grow a business is well worth it. I understand that having a skinny budget is reality for most (I’ve been there!), but as most established businesses will advise, that investing in your business and in yourself is a must if you want to grow!
Great Article. I couldnt have started shopify if i looked only the bad side. Seems a lot of invesment to me. But focus is the key. I tried my own online store setup but since i was a newbie, i had audience but couldnt make sales because of my website. I decided to leave the site to a professional. Did it and it helped me increase sales and store was professional too. So i think the beauty of the site too can lead to conversions as well.
I didn’t like how Woocommerce works and how indirect the fees can be, and unlike Shopify who had a very straightforward fee. But my business is not MAINLY about the products, it’s more of the community and the content which WordPress can properly handle better — in my opinion. The one thing I like about Shopify is the hosting, it’s faster than most WordPress sites (who usually have shared-hosting).
Thanks for writing the review. When signing on for the “lite” $9/month version, can you purchase a feature separately? I am interested in the abandoned checkout recovery option, but am not prepared to pay the $79 or $179 options. I love the idea as I often get distracted when online and love when I get an email reminding me to finish my purchase. Thank you, Amanda
Shopify platform offers a super simple solution where you can create a beautifully designed store and launch your online business in a matter of minutes, with unlimited traffic bandwidth and unlimited quantity of products, and with the possibility to launch your business globally, using any of the payment gateways that accept multiple currencies. The only inconvenience is that you will need to install additional applications to your store where you will have to pay a monthly fee, so you can really integrate all the necessary capabilities to optimize your conversion rates and get the best experience to your customers, although some of them are free of charge. Customer service is fantastic as well. I really recommend it for small-medium businesses and any eCommerce entrepreneurs!
Finding free, legal music for your online videos can be difficult. As an online video creator you want the perfect soundtrack for your video masterpieces, but you also want to make sure that you don’t break any copyright laws. After all, there’s nothing more frustrating then working hard on a video only to have YouTube take it down because of a music copyright violation. Luckily there are some great sources online where you can find the perfect music for your video project. We’ve put together a list of ten great sites for finding royalty free music for your online videos.
Further, as you pointed out, Shopify has a lot of apps that you can bolt on to your store to do a lot more things (such as product fulfilment, integration with accounting software, etc). Just note that not all of them are free, as there are some premium apps which do have a fee per month, but if applied appropriately can actually free up a lot of your time over time!
Ecommerce will also likely evolve over the years creating a more virtual or augmented reality experience for shoppers. Stores may eventually include features to help customers ‘virtually’ try on clothing. This will ensure that clothes fit the customer’s shape while allowing them to see what it would look like on before buying. Shoppers may be able to ‘try’ on makeup using their laptop or phone’s camera.
ECOM Agroindustrial Corp. Ltd is a leading global commodity merchant and sustainable supply chain management company. As an origin-integrated business operating in over 40 major producing countries worldwide, ECOM focuses primarily on coffee, cotton, and cocoa, as well as participating in selected other agricultural product markets. ECOM is one of the top two merchants in coffee, the largest coffee miller, and amongst the top four merchants in both cotton and cocoa, making ECOM a top tier participant in each of its core businesses.
Shopify is ok, but the lack of basic features they have deliberately not provided, forcing shop owners to purchase apps, is a bit underhanded and costly. For example, want to give a customer a volume discount… that’s $19.99 p/month…want to integrate your store with your courier… that’s a $279 p/m upgrade.. I would not recommend it to someone starting out, as the monthly costs to get a reasonable eComm store just isn’t worth it.
In regards to Shopify.. Back in January, we migrated over from a highly converting xhtml based hand coded site that had been serving us well for several years.. Our google serps were outstanding, we had top 5 placement for about 10 different keywords and were pulling tens of thousands of unique visitors per day. Due to google’s threats of Mobilegeddon, and their warning that sites which did not conform to mobile, (ie: responsive design) were going to be dropped from the search results sent us scrambling for a platform that would give us a responsive architecture without worrying about the hassles of coding a responsive design from scratch. I read every review I could find for all the available platforms.. actually went with a alternate only to ditch it half way through the setup process and switched over to Shopify. I was reluctant, worrying how this would affect not only our search rankings, but our conversion rate as well. Since making the move, we’ve had many challenges. I’m not a fan of theme based all inclusive CRM platforms to begin with, but with shopify, performing any sort of sustainable SEO at code level, seems all but impossible.
Contemporary electronic commerce can be classified into two categories. The first category is business based on types of goods sold (involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electronic commerce). The second category is based on the nature of the participant (B2B, B2C, C2B and C2C);[39]
But in general, Shopify has the apps to grow along side with your business if you need more functionality. Some of the apps are free and some are paid, but I guess the way I look at it is that if one is looking around for apps to automate or systemize certain functions, that suggests that the business growing and re-investing profits into systems is always a good thing!
As a brick and mortar Retail shop, you are competing with stores in your immediate area. As an eCom store, you are competing with stores in the entire world wide web. For this reason, it's our philosophy that an eCom store is never done improving and that optimization strategies take time and are career long. With this in mind, our guide's third level, Optimize, will provide you with lessons on how you can fine-tune your eCom store and get that leg up against your competition.
Amazon, by contrast, is a primarily an e-commerce-based business that built up its operations around online purchases and shipments to consumers. Individual sellers can also engage in e-commerce, establishing shops on their own websites or through marketplaces such as eBay or Etsy. Such marketplaces, which gather multitudes of sellers, serve as platforms for these exchanges. The purchases are typically fulfilled by the private sellers, though some online marketplaces take on such responsibilities as well. E-commerce transactions are typically be done through a computer, a tablet, or a smartphone.
Thank you for sharing this very insightful article! I’ve just launched a new product. At the moment this is just an individual product but I’m looking to expand my product range in the very near future. I’m undecided whether to use Wix or Shopify since I’ll only launching a single product. I’m really liking the idea of using Shopify since I’m looking to expand my product range soon anyway. Do you know if Shopify caters for single product websites with it’s template designs? Thanks 🙂
It's a little awkward, so we'll get straight to the point: This Tuesday we humbly ask you to defend Wikipedia's independence. We depend on donations averaging about $16.36, but 99% of our readers don't give. If everyone reading this gave $3, we could keep Wikipedia thriving for years to come. The price of your Tuesday coffee is all we need. When we made Wikipedia a non-profit, people warned us we'd regret it. But if Wikipedia became commercial, it would be a great loss to the world. Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. The heart and soul of Wikipedia is a community of people working to bring you unlimited access to reliable, neutral information. Please take a minute to help us keep Wikipedia growing. Thank you.
For most filmmakers, the best option is to work with a company that specializes in stock music. At Soundstripe, we offer monthly and yearly subscriptions that allow our members to use every song in our growing music library. We deal with all the music licensing and permissions, so that the only thing you have to worry about is finding the perfect music for your videos!
Hi there, I’ve been with Shopify for a little over a year now and to tell you the honest truth I’m beginning to get frustrated with their (html) coding website building template thing! I feel like it’s kind of holding me back from becoming a successful online business! Basically all I want to do is to customizes my theme/store to accept paid membership and at the same time have a regular membership for other customers as well. I also wanted to have a boutique for customers and to add music to my store. is their any (html)codes or template/theme codes you can help me with for any of the features I want to add to my store, I would greatly appreciate it! Someone please help before I give up!:-(

Lack of payment processors can be troublesome at times, especially when other ecommerce platforms offer plenty of payment options. The global marketplace entitles Tictail to take a commission. However, the custom shop (which comes at a reasonable price on a yearly basis) frees you from paying anything additional to Tictail for each sale happening there.
Ecommerce, also known as electronic commerce or internet commerce, refers to the buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions. Ecommerce is often used to refer to the sale of physical products online, but it can also describe any kind of commercial transaction that is facilitated through the internet.
But that wasn’t the only factor that led to its failure. According to ABC News, “during its first holiday shopping season after going public, the site was swamped with orders, as were other online toy sites. EToys sold more than any of its competitors, but the publicity over late shipments dogged the company. Analysts say it also made customers wary of holiday Web shopping during the 2000 holiday season.”
Traditionally if you wanted to accept payments you would have to use a third-party payments processor like Stripe, PayPal, or others that would charge a certain fee per transaction. Shopify has created their own payment processor called Shopify Payments (Powered by Stripe). If you decide to sign up for this program then all transaction fees will be lifted regardless of your plan.
Shopify is ok, but the lack of basic features they have deliberately not provided, forcing shop owners to purchase apps, is a bit underhanded and costly. For example, want to give a customer a volume discount… that’s $19.99 p/month…want to integrate your store with your courier… that’s a $279 p/m upgrade.. I would not recommend it to someone starting out, as the monthly costs to get a reasonable eComm store just isn’t worth it.
I think the thing about Shopify is that they allow you to integrate your offline and online systems, instead of having them separated and trying to reconcile your business data. Think of it as backend integration and support. If you change your backend data, such as pricing, inventory levels, etc, everything is sync’d up allow you more time to grow your business. (if you haven’t see our thoughts on Shopify POS yet, see this)
At this stage, you’ll be itching to get the store out into the World Wide Web. However, make sure you’re well prepared to measure the success of your launch – defining your key performance indicators upfront will help you track your progress and performance and fix any issues as they emerge. Other important things to take care of include setting up your social media profiles, getting the email marketing ready, installing Google Analytics, doing keyword research, defining your shipping strategy and finalizing the launch promotion plan. Yes, that’s a lot of work, but a good start is half the job done. When you complete the checklist, try running your store through the Shopify store grader to catch errors if there are any.
Want a simple way to share your products with your followers? Make your life easier when using this Zapier automation. Every time you post a new product in Shopify, Zapier can copy the info and automatically create a new image post on your Twitter account. All you'll have to do is add products to Shopify, and your followers will be notified about them without any extra work.
With more choices of products, the information of products for customers to select and meet their needs become crucial. In order to address the mass customization principle to the company, the use of recommender system is suggested. This system helps recommend the proper products to the customers and helps customers make the decision during the purchasing process. The recommender system could be operated through the top sellers on the website, the demographics of customers or the consumers' buying behavior. However, there are 3 main ways of recommendations: recommending products to customers directly, providing detailed products' information and showing other buyers' opinions or critiques. It is benefit for consumer experience without physical shopping. In general, recommender system is used to contact customers online and assist finding the right products they want effectively and directly.[74]

In October 2017, activist short-seller Andrew Left released a detailed report which described the e-commerce platform as a "get-rich-quick" scheme that is against Federal Trade Commission regulations.[52][53] The day the report was released, the stock plunged more than 11%.[54] The main question he posed was "Outside the roughly 50,000 verifiable merchants working with Shopify, who are the other 450,000 the company says it has?" Third-party marketing tactics are expected to be improved going forward.[55]


Amazon introduced AWS Outposts at its AWS re:Invent conference in Las Vegas. The new system, which provides AWS-branded boxes for use in traditional data centers, will allow the company to make advances into the world of on-premises storage, taking on legacy hardware vendors including Cisco, Dell, and Hewlett Packard Enterprise. Outposts technology can run on rival vendors' data center equipment. [More...]
Here you can tailor which notifications you send to your customers—such as order confirmations, tracking information and notes about cancelled orders—and edit exactly what those emails say. You’ll need to feel comfortable working in a bit of code, as the email templates are displayed in HTML, but it’s pretty simple to figure out where the text is and make amendments as needed.

Shopify can enable your users to buy your products directly through Facebook thanks to the two platforms’ integration. You can also enable and manage user accounts on your Shopify store. However, I’m not so sure you can combine the two, unless their is a specific app that can be approved through Facebook and allow this data and information to be collected and stored, almost like a remote Shopify account. There is a Shopify forum discussion on this topic here, and an app to possibly consider is ‘One Click Social Login‘.
×